As musclecar enthusiasts, we already have a built-in penchant for old iron. It's the styling, drivelines, mystique, and history that combine to form an emotional magnet with an irresistible tug. That pull is even stronger the older and more unique the vehicle. Ron and Carol Green's '33 pickup is a prime example. In the modern rodder's world-filled with Ford bodies and Chevrolet muscle-a stem-to-stern pre-war Dodge like the Green's is more than a breath of fresh air-it's a veritable hurricane. Of course, not only is the Dodge-powered-Dodge thing downright appealing, the quality workmanship and svelte presentation are, themselves, first-rate assets.
Ron and Carol found the ideal platform from which to build their pure-Dodge rod. The '33 model year represented the first significant makeover of the Chrysler-owned Dodge Brothers light-duty trucks, notably marked by the more graceful fender treatment and sloped grille. When the Greens acquired this truck, it was already heading towards "rodification." Unfortunately (or, perhaps fortunately), the quality of workmanship was way off the mark. With a '40 Ford coupe and two '34 Plymouth rods already in the garage, Ron knew exactly where he wanted to take this truck.
Enlisting the talent of Custom Auto Restoration Services (CARS) in Baraboo, Wisconsin, Ron mapped out the modifications and handed the plans to Tony Bumbar and the crew of CARS (the previous owner had already boxed the frame and dropped in the always-desirable Mustang II IFS and 8-inch rear-axle assembly). Additional suspension and handling work included ECI front disc brakes pumped by a Corvette master cylinder, original-style rear leafs, a Flaming River rack and pinion steering system, and an Ididit steering column. For rolling stock, Ron selected Stockton wheels (15x6 front and 15x8 rear) wrapped in Daytona whitewalls for that true nostalgic touch.
Turning to the body, Ron decided to take a somewhat conservative approach in order to maintain the truck's uncommon profile. Major modifications included filling the top; adding fiberglass fenders and running boards manufactured by Coach & Chassis Works; and installing a custom tailgate, header panel, and bedcover. Coach & Chassis Works was also tapped for the grille and bumpers. Ron again veered from the stock path by adding Snake Eyes headlights and Model A Ford taillights. Wrapping up the exterior is a Dupont Vanilla Shake topcoat accented with subtle pinstriping.
Inside, the Green's '33 pickup continues the conservative modified tack. Custom UltraLeather seats with tan and navy seat inserts and door panels combine with the navy carpet and ivory with gold trim Autometer gauges to deliver a clean and classic look. Ron topped it all off with a Mullins steering wheel and Vintage Air A/C system.